Like all of us, Black Country-based Zero Point 8, has been affected by the Coronavirus crisis. But they’ve used their 40 years of experience to adapt, innovate and continue to do business.
They’re a great example of how, thinking creatively, businesses can alter their everyday processes to respond to demand – and to provide much-needed equipment locally, regionally and across the UK.
Lime is proud to be working with the Zero Point 8 on a programme which delivers a range of marketing solutions.
The company, which has origins stretching back more than 40 years, specialises in interior design, product design, production and installation of joinery, solid surfaces and acrylics. Zero Point 8 provide an end-to-end service for interiors projects. Last year they launched ZP8 Interiors, a new group division and accredited main contractor, providing a full turnkey interiors fitout service including mechanical, electrical, partitions, ceilings, floorings, decorations and furniture, fixtures and equipment.
They work in a number of sectors, including hospitality, retail, healthcare, commercial, libraries and education.
After taking time with the Senior Management Team to understand the business’s objectives and requirements in the short to medium term, Lime is working with Zero Point 8 on a number of marketing tools which will help position the company perfectly in its marketplace and, ultimately, drive sales. This initial stage was also tailored to account for the impact that Covid-19 was having both in terms of the company’s existing customers as well as the broader operating environment.
The Lime team has a wide range of experience and skills in helping companies grow their business by delivering bespoke, integrated campaigns across a number of disciplines including digital, social media, PR, and exhibitions.
Lime CEO Alec Thompson said: “We’ve taken the time to really get to understand the business, which is why we have a clear focus and direction on what we’re delivering and how we deliver it. Zero Point 8 are a great example of innovation and drive in the West Midlands, a region which is a hub of creativity when it comes to providing goods and services to companies across the UK. We’re delighted to help make a positive difference on their journey as they continue to grow as an award-winning company concentrated on user-centred design.”