Category: Uncategorised

’21 AND COMING OF AGE – IT’S TIME FOR HOSPICES TO DO THINGS DIFFERENTLY

hospices

Last year was unprecedented for the charity sector, and for the hospice movement in particular. The next 12 months will be the year of reckoning for many, as they find themselves at the sharp end of falls in income, fewer events and fundraising activities, while addressing the increasingly complex health needs of the communities they…

Support the NSPCC’s Childhood Day with family play, laughter and smiles

NSPCC

Sadly for some children, lockdown has brought increased anxiety, worry and feelings of being unsafe in their own home. This, in turn, has led to an increase in calls to the NSPCC’s Childline service. To raise funds and ensure that they can support every child who needs someone to turn to, the NSPCC will be…

Reasons to be cheerful – football, Father’s Day and Summer

football

This week promises to be significant for a number of reasons – though perhaps those reasons are different to what we might have imagined just a few short weeks ago. If you’re a football fan, or a dad (or both!), then there’s double reason to celebrate. Premier League matches begin again on Wednesday June 17,…

Lime’s response to Covid-19

We understand the current situation is very stressful and uncertain for everyone across the UK. We would remind all clients that our team is here and ready to help your business meet the demands of the current situation. We can help with crisis management, communications strategies, digital marketing, online and print services as well as…

Helping keep families together

Helping keep families together As Christmas approaches it is a chastening thought that hundreds of children in the UK will be too unwell to leave hospital over the Christmas period. Not only this, the specialist care these children need is not always available close to home. It is distressing to imagine your child being in…

Time to challenge disability preconceptions head-on

Time to challenge disability preconceptions head-on As International Day of People with Disabilities approaches, we get news that Top Gear presenter Paddy McGuinness and his wife Christine were challenged by a passer-by when parking in a disabled parking space to drop of their twins at a play centre. The passer-by did not realise that the…

It’s beginning to look a lot like adverts

It’s beginning to look a lot like adverts It’s been almost a decade now since Christmas became all about which TV ad was going to win the nation’s hearts. All the supermarkets have been there in recent years – John Lewis, Sainsburys, Marks and Spencer, Tesco and Aldi have all had memorable campaigns. And increasingly,…

TOP TALENT TRENDS FOR 2019

NOW THAT’S WHAT I CALL EVENTFUL Sometimes it’s the simplest ideas that work best – a maxim that certainly holds true in the events space. The people behind our Lime Talent team have been turning their minds to what will define the best events in 2019. And the result of exercising all that grey matter…

New Client Announcement: PD Surgery and DH Training

Lime MCP has begun working with PD Surgery and DH Aesthetic Training, based in Bromsgrove PD Surgery is a leading plastic and dermatological service developed by its medical director Mr Dalvi Humzah, a consultant plastic, reconstructive and aesthetic surgeon who is also an owner of multi award winning aesthetic training company. Lime is working with…

WE DID IT!

Lime team would like to say a WELL DONE to everyone who posted or sent their peace selfies Our donation to: RMHC – will help to look after two families for one night at one of their Houses Dodford Farm – will cover a days stay cost for 2 children UNICEF – will help to train a health worker to provide life-saving…

Making the restaurant experience one to remember

Anything and everything is reviewed online these days – from fashion to funeral directors and all points in between. We’re all critics, with the ability to add to the groundswell of opinion about services or products, good or bad. These critiques are often instantaneous, but can also have a long shelf life. Think write-ups about…

Hospitality Hero campaign – Terms and Conditions

1. The promoter is: Lime Marketing Communications & Productions Ltd Registered office: 27 Basepoint, Isidore Road, Bromsgrove Technology Park, Bromsgrove, Worcestershire, B60 3ET Registered in England: 6669996 2. Employees of Lime Marketing Communications & Productions Ltd or their family members or anyone else connected in any way with the competition or helping to set up…

LIME’S GOT TALENT WHEN AND WHERE YOU NEED IT

Do you know that moment? The one where you are watching a reality TV show and you’re completely taken aback when someone’s raw talent takes you totally by surprise. That moment when someone opens their mouth to unexpectedly reveal the sweetest voice, or turns out to be able to juggle a dozen cricket balls while…

JOIN US IN GETTING INTO THE CHRISTMAS SPIRIT

Lime’s Christmas mailer this year asked people to get into the Christmas spirit of peace, love and giving – and we’ve been amazed by the generosity of those who’ve responded. Firstly, a huge thank you to everyone who has taken part so far (and there’s still time to join in the fun if you haven’t…

Lime Fundraiser – Terms and Conditions

These are the rules for the Lime MCP fundraising promotion that will be hosted on social media platforms Twitter, Facebook, Instagram and LinkedIn entries will be valid from 11AM on 13.12.18 and end at 5PM on Friday 21.12.18 (GMT).   The promoter is: Lime Marketing Communications & Productions Ltd Registered office: 27 Basepoint, Isidore Road,…

Helping Housing Associations understand their audience

An ever-expanding number of communications platforms means that organisations have more tools than ever with which to engage their audiences. But in an age where we all receive so much by way of communication, how do you make yours really stand out? This is a question of particular importance to housing associations, specifically because they…

13 Lucky Marketing Tips for Friday 13th

What can be scarier than starting a new business year and having no idea about your marketing strategy?!  Ok, I know – giant, man-eating spiders for a start. But not having a clear plan to attract new customers can be nerve-racking, right? Don’t worry, we’ve got your back with these 13 simple but awesome tips…

From advent calendars to advertising – The Lime PR roundup

We start this week’s roundup with a Christmas PR nightmare and bad news for YouTube superstar, Zoella. It was revealed that a fan received an unwelcome gift in her Zoella advent calendar, after discovering a Stanley Knife hidden amongst her festive treat. The family are understandably now warning other parents who purchased the £25 calendar,…

Fizzy drinks and flying – It’s the Lime PR roundup

Christmas time sees many brands run annual campaigns in attempts to become associated with this time of year, such as the John Lewis Christmas advert or Cadbury’s Heroes tubs. One such gimmick we’ve seen in recent years has been the Coca-Cola Christmas Truck, which visits sites around the country to ‘deliver Christmas cheer’. However, the…

From the Paradise Papers to passports, it’s time for the Lime Marketing PR roundup

Let’s kick things off with the story making waves across the world this week, the Paradise Papers. The worldwide investigation into a leak of 13.4m files from two offshore service providers and 19 tax havens’ company registries, has revealed how some of society’s biggest names and companies have been hiding their wealth. There have been…

New Client Announcement: The Old Rose & Crown Hotel

Lime is delighted to announce a new client win – The Old Rose & Crown Hotel; an event, wedding, conference venue located in the Lickey Hills Country Park. Following a successful pitch process, Lime was selected as the venue’s marketing partner to raise wider awareness of this locally-loved venue, increase bookings and develop a strong…

Meet the Team: Chris

Name: Dr Chris Newis Job title: Insight & Strategy Account Manager When I started working for Lime: 6th of June, 2017 How a typical day goes for me: check the morning news for material that is important for our clients; check and collate updates and alerts from publications and journals; produce summaries and pass to…