Businesses doing what they have always done is no longer an option in the current circumstances. We are all going to have to adapt – quickly – to the situation we find ourselves in.

As an SME ourselves, Lime understands the challenges that the vast majority of businesses face at the current time.

Equally, as marketing specialists we understand what measures can be taken to begin to turn things around. It’s not going to be easy, there’s no magic bullet, but there are things we can all do to make a difference and have a positive effect which would benefit us all.

Every business will need to deal with immediate issues in front of them – quickly and efficiently

It’s vital to keep teams together (albeit virtually) during difficult times. Your people are what will make the difference in the weeks and months ahead.

Use all the tools at your disposal – website, social media, phones and conferencing facilities. Many people are going to be working from home. Simple things like telling your customers that on your website will pay dividends.

We all need to think differently, and we’ll need to be creative. Stop, think and adjust to the circumstances you find yourself in.

Review your marketing activity. Are you really doing what’s right currently (and therefore getting the best return on your spend?)

Remember how important your existing customers are – increase communication with them, and do it regularly.

There is nothing to stop any of us having a plan in place to cover off all of this – and to have that in place now.

If you need support, then Lime can help. Lime’s experienced practitioners will bring a multi-disciplined approach by providing marketing tools which will help you promote your offering and set you apart from your competition – that could mean crisis management, marketing collateral, digital, branding, PR or social media. Whatever the requirement, we’re ready to help.

Using agency support means not only that you don’t have to spend time and money on recruiting, but that we can help you create a plan which you can begin to execute right now. And that plan could be the very thing that makes the difference to your business.

Interested? Then don’t delay, speak to us now on 01527 888 991 or email:

Posted: 24/03/2020

Latest Posts...