Month: February 2017

When your PR stunt turns into more of an own goal…

For football fans up and down the country, Monday night’s fifth round FA cup game between non-league side, Sutton United, and premiership team, Arsenal, was certainly not one to be missed! While fans anticipated a lot of action during the match, they weren’t expecting a savoury pie to be the talking point of the match….

Love is in the air

Love has been in the air this week (much to some people’s annoyance), but Valentine’s Day isn’t the only reason that people, and brands, have been sharing the love. Valentine’s Day is an occasion that notoriously divides opinions, regardless of whether you’re single or happily in a relationship. Some people jump at the opportunity to…

The importance of perception

One thing that’s got us all talking in the marketing world this week is the Alzheimer’s Society rebrand. This is exactly what it set out to do – get everyone talking. The current outlook for dementia is bleak, with the charity describing it as the biggest health and social care challenge faced by society today,…